5 Content Marketing Ideas for March 2023

Information promoting put together with search motor optimization can give online sellers with continuous targeted traffic. The trouble is coming up with material tips month soon after month.

In March, nonetheless, there is no modest quantity of chances, even ignoring St. Patrick’s Working day. Content material entrepreneurs can deal with diet, “old stuff,” sleeping, drinking water, and the weather.

Below are five content advertising strategies your business could try out in March 2023.

1. National Diet Thirty day period

March is National Nourishment Month and an celebration to share food-similar written content. Impression: Anna Pelzer.

March is National Nourishment Thirty day period in the U.S. The intent is to elevate awareness about knowledgeable food stuff possibilities and healthy ingesting routines.

Throughout the thirty day period, shops and brands can have interaction and educate consumers about balanced taking in via a variety of information advertising attempts.

It is primarily relevant for retailers marketing foodstuff, kitchen supplies, or health things, but other companies could benefit, much too. For instance, models focusing on sustainability could build blog posts or movies connecting considerate consuming with environmental stewardship.

2. Nationwide Outdated Things Working day

Photo of an old television on a wood stand.

Quite a few customers seek out retro, vintage, and collectible goods. Image: Ajeet Mestry.

March 2, 2023, is National Previous Stuff Day and an option for specialty merchants and marketplaces. For case in point, Nationwide Aged Things Day could be a peak providing day if your enterprise sells antiques.

More generally, applicable sellers can generate material highlighting the enchantment of classic and retro goods — clothing, house decor, toys, collectibles, and even electronics. This could incorporate article content about the attraction of vintage goods, tips for amassing and caring, and even direct pitches of unusual stock.

3. Nationwide Sleep Recognition Week

Photo of a sleepign cat under a blanket

Quite a few suppliers and brand names can tackle snooze in their written content advertising attempts. Picture: Kate Stone Matheson.

March 13 to 19, 2023, is National Rest Consciousness Week in the United States and an prospect to generate content about slumber wellbeing.

This could possibly consist of suggestions for improving upon sleep practices or discussing the mattresses and blankets that assist.

Firms that emphasis on sleep-related products should really be all in excess of this topic. But ancillary sellers can participate, too. A house decor retailer that sells sheets and blankets may well produce a National Slumber Recognition Week package focused to people and even employers, who could buy the products for snooze-deprived staff.

4. Entire world Water Day

Photo of water flowing from a kitchen faucet

World Water Day is a chance to create content articles about h2o, the outside, and the surroundings. Picture: Jacek Dylag.

The United Nations observes World Drinking water Day every March 22. The objective is to raise consciousness about the significance and administration of fresh water.

Firms in the eco-pleasant, outdoor, and residence goods industries can advantage from building content material — website posts, infographics, video clips — that focuses on Entire world Water Working day. The material can tackle water conservation and sustainable drinking water administration while connecting people tactics to the businesses’ goods, these kinds of as drinking water filtration and hydration products.

Below are a couple of illustration titles.

  • Developing supply retail outlet: “Advantages of a Minimal-movement Showerhead.”
  • A hiking and camping equipment retail outlet: “How to Opt for an Eco-helpful Drinking water Bottle.”
  • A farm and ranch retailer: “10 Dollars-saving Cattle Watering Guidelines.”

5. Environment Meteorological Working day

Photo of lightning across a prairie.

We all chat about the weather conditions. Image: Jonathan Bowers.

Lots of folks wake up in the morning and examine the weather on their cell cellular phone. Will it be chilly or hot? Rainy or sunny?

March 23 has been World Meteorological Day considering that 1961. The United Nations’ Planet Meteorological Firm proven the observance to figure out the significance of climate forecasting.

For retailers, March 23 is an opportunity to create content, podcasts, or films about how climate impacts our life.

Retailers and manufacturers in several industries can acquire advantage, specially sellers of outside machines, electronics, home decor, and vacation merchandise.